by Chris Milton | Oct 13, 2022 | Writing and Blogs
Let’s admit it! Nothing beats professional photography. Professional photographers have years of experience working with their craft, and they know how to make the most of their equipment in order to produce quality images. They also have access to all sorts of...
by Chris Milton | Aug 18, 2022 | Strategy
As a small business, building a digital presence is one of the most important steps you can take to grow your company. You can: Improve customer service by making it easier for people to find the information they need about your business. Increase brand loyalty by...
by Chris Milton | Aug 18, 2022 | Writing and Blogs
The marketing world is filled with acronyms and abbreviations. What does CRM stand for? What’s AMP? Are CPC, CPA, and CTA related? Does it all mean the same thing? To a beginner, the casual mention of SMM can be incredibly daunting. So, although we can’t answer...
by Chris Milton | Aug 18, 2022 | Strategy
70% of small business B2B websites don’t have a call-to-action button. With only 30% of businesses bothering to even have a CTA, it is no surprise that businesses are still making common and recurring CTA mistakes. There’s a clear lack of information on the topic. So,...
by Chris Milton | Aug 18, 2022 | Ecommerce
Marketing is the process of planning, implementing, and managing a product or service’s total communication to potential and existing customers. Its main objective is to develop a positive image for a company or brand. A company’s marketing ecosystem is made up...
by Chris Milton | Aug 18, 2022 | Ecommerce
When it comes to advertising, there are many different ways to reach your audience and get them to take action. Your marketing mix needs to have the right platforms to help you get the highest ROI. But too often businesses fail to realize that there is no...
by Chris Milton | Aug 18, 2022 | Writing and Blogs
When you are building a social media presence, it can be hard to know what’s going to work best. And you rarely consider the technicalities of content creation beyond the colors and typography. But the truth is that it doesn’t matter if you are trying to...
by Chris Milton | Jun 13, 2022 | Uncategorized
As a small business, building a digital presence is one of the most important steps you can take to grow your company. You can: Improve customer service by making it easier for people to find the information they need about your business. Increase brand...
by Chris Milton | Jan 26, 2022 | Writing and Blogs
Cornerstone content contributes to authenticating your brand and generating traffic. Those two things alone (believe me, I know), bloggers spend years trying to accomplish. If cornerstone pieces of content are a shortcut to accomplishing that, why are they missing...
by Chris Milton | Jan 26, 2022 | Writing and Blogs
This is the start of my writing project to really take writing seriously. I’ve been blogging a lot over the years and that was a huge step forward from the student who barely got through high school english. From my memory, story telling, formatting and...